Creating a Visually Appealing Outdoor Sign That Will Stand Out in the Crowd
Storefront & Building Signs live outside your business, announce your name, and define the first impression customers will have of your brand. Learn about the different signs available, their costs, and best practices.
Individually cut dimensional letters spell out a company name or display a custom logo. These types of signs may be illuminated.
Storefront & building signs are an effective way to attract customers and advertise your business. There are many options and styles to choose from that can help you stand out in the crowd and achieve your marketing goals.
Color is a key factor in the design of any sign and can play an important role in how your sign is perceived by customers. Be sure to consider your brand colors and how they can be used to create a visually appealing sign that will stand out in the crowd.
Awning signs are a great way to identify your business and can be fabricated to look like a canopy or to reflect your unique brand personality. They also provide shade and help protect your interior from the elements. Many different types of signs can be fabricated as awnings, including channel letters and backlit signage. Illuminated Outdoor signage is a perfect option for businesses that have later opening hours and need to be visible 24-7.
Aluminum signs offer a sleek, classic look with the durability needed for indoor and outdoor application. They can be designed for a range of purposes, including wayfinding, safety warnings and directional signage. Because of their versatility, they make a practical and stylish option for businesses and organizations of all sizes.
Brushed aluminum signs are a common choice for those seeking the classic metallic sheen that is associated with metal signage. They are durable and withstand both harsh weather conditions and intense sunlight.
A great addition to any sign is a rider sign, which allows you to add your phone number, website or anything else. These are often found in conjunction with larger yard signs and provide additional information to customers. They can be custom shaped to fit any sign frame, and are available in several different materials, including coroplast. All our aluminum signs come with rounded corners to reduce the risk of injury or damage.
Channel letter signage is one of the most popular options for storefront and building signs. They offer a variety of customization and mounting options that allow you to create an eye-catching sign that is both visible and memorable.
They are often illuminated with LED lighting which provides a more energy efficient option than neon signs, reducing your operational costs and making them an excellent value. They are also more durable than traditional signage, requiring minimal maintenance or repairs for their aluminum or stainless steel frame, durable trim cap, and acrylic face.
These three-dimensional letters can be mounted flush with the facade of your building, raceway mount, or backer mount. With a backer mount, the sign is attached to a flat panel or metal cabinet that acts like a frame and hides the wiring and power supply so that only the letter configuration is visible. You can also have them front and back-lit, a design that utilizes transparent backs on the aluminum returns to create a halo effect around your signage.
Clearly illuminated signs are an excellent continuous marketing tool to help people notice your business both during the day and at night. Illuminated building signs can also make your business more visible to people with visual impairments compared to non-illuminated signage.
Back-lit Channel Letters (also known as Reverse or Halo): The illumination for this type of sign comes from behind the lettering. The back of the channel letters are constructed with acrylic to allow the light to shine through a “halo” effect on each individual letter.
Illuminated signs are designed to last, with durable materials that withstand different weather conditions such as rain, snow and harsh sunlight. They are also energy efficient, using LED lights that only consume power when the sign is lit up. You can save even more by integrating your illuminated sign into the building’s energy management system. ASI can assist you with incorporating this into your sign design. Contact us for more information.